Thanks to the UBERmoto ride option, the brand is highly visible in the streets of Vietnam. In 2017, I had the opportunity to create the uniform for the Uber motorcycle drivers.

Working with the striking graphics created by the branding agency Rice, we designed and produced a color-block set for the driver and passenger including a windbreaker, a t-shirt, a rain cape and 2 helmets with reflective details.

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* This is not a sustainable fashion project but I consider it interesting in its conception and its implementation.

 

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